Lure Heaven is a trading names of Lure Heaven Ltd. This privacy policy explains how we use any personal information we collect about you when you use

What information do we collect about you?

We collect information about you when you place an order for one of our products for us to process your order and take payment using the billing / delivery address details you supply. Any payment details you supply are encrypted and used by our third-party payment providers Worldpay and Paypal. We also collect information when you voluntarily complete customer reviews, provide feedback as testimonials and participate in competitions on our website or on social media. Website usage information is collected using cookies. Cookies are used on our website to allow an order to be processed. Should you disallow cookies your order may not complete.

How will we use the information about you?

We collect information about you to process your order, manage your account (if you create one) and, if you agree, to email you or contact you through the post about other products and services we think may be of interest to you.

We will use your information collected from the website order to personalise your repeat visits by using sales information about the product(s) only that you purchased for the use in our "related products" and "customer also bought" features on our website.

Lure Heaven Ltd will not share your information for marketing purposes with companies outside of our business.

In processing your order, we may send your details to, and use information from credit reference agencies and fraud prevention agencies to validate your order when card payments are taken to validate your card payment. This process is undertaken by SagePay and Paypal and all information is encrypted.

Our website is run using a Content Management System called SellerDeck. SellerDeck is software that is run on an office Computer which is used by our staff to download orders and upload Website changes. The office Computer used to run SellerDeck requires staff logins and has the latest anti-virus and firewalls installed to protect the Computer from unauthorised access. Our offices are also alarmed and protected by secured door locks. When downloading orders using SellerDeck an order is processed and the order details on the SellerDeck system are removed once your order has been processed and then stored in our secured account facilities including accountancy software. By law we are required to store records of sales history for accounting and VAT purposes for up to 7 years.


We will send you information about products sold by Lure Heaven Ltd which may be of interest to you by email or by post. Were only permitted to do this If you have consented to receive marketing by email and/or post during the checkout process when placing an order.

Customers prior to 25th May 2018 that were on our old mailing lists will have been notified about remaining on these marketing lists by email requesting to re-subscribe. Any customer that has not re-subscribed will have been removed from our mailing lists.

You have a right at any time to stop us from contacting you for marketing purposes at any time should you have opt-in to these services.

If you no longer wish to be contacted for marketing purposes, please click here.

All customers that have consented to emails being used for marketing purposes are stored on Mail Chimp. Mail Chimp is our chosen email newsletter provider and stores all your information securely.

For further information

Website Security

Any information you provide on our website is protected by encryption. You will see our website address has the prefix of https:// and a padlock symbol, or the word SECURE, will appear in green on your browser address bar to indicate your connection is secure and protected.


Cookies are text files placed on your computer to collect standard internet log information and visitor behaviour information. This information is used to track visitor use of the website and to compile statistical reports on website activity. Google Analytics is used for website tracking / sales behaviour.

Should you have a Google email account and do not wish for your general account information such as age, job title and other information you supplied to Google to personalise your email account not to be collected by Google youre recommended to sign out of your account prior to making a purchase.

For further information visit: or

You can set your browser not to accept cookies and the above websites tell you how to remove cookies from your browser. However, in a few cases some of our website features may not function as a result. Therefore, to place or discuss a purchase you would need to contact us in writing or by calling 01566 770822

Online Customer Accounts

During the checkout phase you are provided with an option to create or login into an existing online account using the username (usually email address) and password that you entered when you first placed an order, and then ticked the option to create an account. When using the account facilty you're able to access your stored billing and delivery address, as well as make amendments to this account online.

No billing information such as credit card details are stored in your account.

When logged into your customer account a summmary of recent orders is displayed. These are accessible for a maximum of 30 days before being automatically removed.

PLEASE NOTE: The creation of a customer account is optional. You are given the option to create one at checkout. You may still place an ordered without the use of creating an account by simply placing a one time order without the need to create an account.

Please contact us if you have any questions about your online customer account, information we hold about you, or should require your account to be removed from our systems.

Our Address: Lure Heaven Ltd, Unit 3, Westside, Newport Industrial Estate, Launceston, Cornwall, PL15 8EX

Or by email.

Data Breach Notifications

If your information is accessed by an unlawful third-party by unforeseen circumstances we will notify all customers of this on the day the event occurs. Customers should note this would be by email and would be the only time we may contact a customer that has not consented to being contacted by email.

Other websites

Our website contains links to other websites. This privacy policy only applies to this website so when you link to other websites you should read their own privacy policies.

Changes to our privacy policy

We keep our privacy policy under regular review and we will place any updates on this web page. This privacy policy was last updated on 19th April 2018.

How to contact us

Please contact us if you have any questions about our privacy policy or information we hold about you:

Our Address: Lure Heaven Ltd, Unit 3, Westside, Newport Industrial Estate, Launceston, Cornwall, PL15 8EX

Or by email.